Wednesday, July 31, 2019

12 Angry Men Movie Analysis Essay

After the jurors go to the meeting room to discuss and arrive at consensus whether the young boy is guilty or not, we get to see different personalities combined to form a group to resolve the issue. Initially 11 out of 12 jurors voted in favour of boy being guilty. Therefore, first prominent thing I noticed was that there was lack of conviction about the criticality of the issue. People had already formed their judgement before they stepped into the meeting room. They believed the testimonies of several eyewitnesses and the arguments of the prosecutor leading to the conclusion that the boy was guilty. In the beginning, 11 out of 12 jurors were not sensitive about the seriousness of the decision they were going to make and the impact it was going to have on the young boy’s life. They were not ready to waste any time over discussing that issue because they had already perceived the young boy guilty based on his background and crimes he committed before as well as the jurorsâ₠¬â„¢ previous experiences in life. See more:  Manifest Destiny essay When the protagonist in the movie showed opposition to agree the boy’s guilt, then the rest of the people became frustrated since they had to come to consensus to give a judgement. This showed the conviction and thoughtfulness of the protagonist to the criticality of their objective as jurors. It was also evident that being a minority does not mean you have to go majority’s way under the influence or pressure of majority against your wish. After listening to the protagonist, juror started changing their original guilty decision one by one. This showed their willingness to change their stance having been convinced by the protagonist’s logic. Protagonist stuck to the practicality of the situation and logic in order to bring the possible flaws in the testimonies of the eye witnesses by reproducing the situations and verifying the possibility of authenticity of the testimony. In doing so, he influenced the members of the group that there are lacunae in the testimonies, and the benefit of doubt needs to be given to the boy when it is a matter of his life and death. The various people in the group started applying their mind and making sense of the possible flaws in the testimonies. Many started to pitch in their ideas and the protagonist was listening to them all and using them to strengthen his hypothesis of uncertainty about boy being guilty. Now they started utilizing the resources in the group to make the most informed decision. The group dynamics was at work the best. They were supplementing each other’s logic by their own logic in order to make a conclusion of the veracity of the evidence and its testimony. There were a couple of aggressive people in the group. When one of them lashed out at the old man in the group, another person intervened and warned him not to repeat insulting behaviour. Thus, along the way the group stated forming norms about the behaviour in the group. Also, when one man changed his judgement just for the sake of it in order to come to consensus sooner than later, then another person made it a point to him by saying that he needed to present his logic for changing his decision and he did not want to accept his ‘yes’ or ‘no’ just for the sake of it. Some people engaged themselves in social loafing without regard to the seriousness of the objective; they were reminded of the objective by others. Last person — son left so he was seeing his son in the young boy. 12 Angry Men Movie Analysis Essay Introduction: This movie analysis will focus on the movie 12 Angry Men. There will be comparisons between the movie and the different negotiation tactics used in the movie and even in class. There were lessons learned from this movie and it gave new ways of thinking. This movie does a great job of using negotiation to win over a case when you are the odd man out. Summary: This movie focuses on a jury deliberating a first-degree murder charge on an eighteen year old boy. The boy is accused of stabbing his father to death. If found guilty of the charges, the eighteen year old boy will face the death sentence. There are many reasons as to why the boy looks guilty. He has a weak alibi, he claims to have lost the knife he bought, which was the same knife found at the murder scene, and there are witness’s saying they either saw the killing or saw the boy leaving the apartment. Out of the twelve jurors, eleven of them think the boy is guilty, except one. This is juror number eight. He claims he just does not know if the boy is guilty or not guilty, and wants to talk. The entire juror’s quickly begin naming all the reasons why the boy is guilty. For each reason, juror number eight questions each reasoning the other jurors bring up. He states a lot in the movie â€Å"is it possible?† This question starts to put doubt in the other juror’s minds about the boys’ guilt. Also with the ongoing deliberation, the jurors are starting to learn more about themselves and their personalities and this is causing them to vote â€Å"not guiltyâ€Å". Some realize they are prejudice or are holding grudges, or they are simply voting guilty because of their backgrounds. With each reason and deliberation, juror number eight continues to attempt to convince the other jurors that voting â€Å"not guilty† may not actually be correct. Juror eight is hesitant about sending a boy to die without talking about it first. He does think that from the trial the boy is guilty, but he’s just not too sure about it. He remains calm throughout the whole deliberation. The only time he shows signs of anger is when two other jury members start playing tic-tac-toe. This bothers him because everyone should be paying attention to what is going on and not playing games. He questions every incident with â€Å"Is it possible?† The best negotiators spend time asking questions, staying curious, and uncovering the other side’s views of the situation, facts, interests, and priorities. Throughout the deliberation, he uncovers information never presented at the trial, and helps the other jurors to think that it just may not be possible the boy could be guilty. Characters & Personalities: Each character in the movie has a different personality about them which influences their decision on the verdict and they each express their own opinions based on their characteristics. Each juror plays a part in the movie where their personalities reflect back on a certain argument in the case. Juror one (Martin Balsam) is also known as the foreman of the group. He is put in charge to run the deliberation between all of the jurors. He likes that he has authority to run the group, but isn’t very assertive in doing so. Juror two (John Fiedler) is quiet and goes along with what everyone else says. He changes his vote early, though, to not guilty. He mentions about the height difference between the father and the boy, and how the boy would go about stabbing him. Juror three (Lee J. Cobb) is the angry member of the group. He is convinced the boy is guilty no matter what anyone says. He sees no point in discussing the boy’s innocence. There comes a time in the movie where he discusses that when his son was fifteen, he got in a fight with him and his son hit him. He hasn’t seen his son ever since. Juror three is angry with his son for his actions and for leaving, that he is taking out this anger on the boy in trial. Juror four (E.G. Marshall) is very convinced that the boy is guilty. He shows no sign of emotion and is able to recall much of what happened throughout the trial. He gets nervous though, as he cannot recall a certain movie he saw the other night, just as the boy could not do the same. Juror five (Jack Klugman) is a shy man. He lived in a slum all his life and can almost relate to the boy on trial, for he lives in a slum as well. He is an expert at using a switch knife, which comes in handy during the deliberation. Juror six (Edward Binns) is quite during the deliberation. He questions the boys’ motive for wanting to kill his father. Juror seven (Jack Warden) wants the deliberation to be over as quick as possible because he has tickets to a baseball game later that evening. He votes not guilty and does not wish to discuss why or why not. Juror eight (Henry Fonda) votes not guilty from the start of their meeting. He doesn’t know for sure if the boy is not guilty; he just wants to talk about it. He manages to cast reasonable doubt with the jurors on the boy’s innocence based on many aspects of the trial. He remains clam and patient throughout the deliberation. Juror nine (Joseph Sweeney) is an old man. He is the second person to vote not guilty, for he wants to hear more about the case. He is very observant, as he notices something about one of the witness’s during the trial. Juror ten (Ed Begley) is also an angry man. He is racist, and also very prejudice against people who come from a slum, which is why he believes the boy is guilty. Juror eleven (George Voskovec) takes the trial seriously. He stands up for what he believes in. He questions the boy’s actions a lot; such as if he really would have returned the his house three hours after the murder happened. Juror 12 (Robert Webber) is a smart man. He works for an advertising agency and has a hard time explaining his choice for changing his vote to not guilty. During the deliberation, certain parts of the character’s personalities play a part for different concepts. One example is with Juror five. During the trial, the boy was convicted of murdering is father using a switch knife as the weapon and stabbing his father down in the chest. Juror two makes a point on the height difference between the boy and his father, and how the boy would proceed to kill his father, meaning how he would have stabbed him. Juror five explains that he used to play with switch knives when he was around the boy’s age, and knows how to use one. During the trial, it was stated that the boy was an expert at using a switch knife. Juror five goes to demonstrate exactly how the boy would have pulled out the knife and stabbed his father: from underneath. He said it would take too much time to switch hands and stab down in his chest. Without Juror five having the knowledge and his personal characteristic of using a switch knife, the jury would have never learned how an experienced knife handler would have used the weapon. Tactics: In this section we will talk about a few of the tactics that we got the actors/characters using during the film. A few of this tactics were talked about during our class and case studies but some of the tactics were commonly used in everyday negotiations by everyone. We talked about power and how you could use power to get your way; you could use facts against the other party because facts are something you cannot ignore and emotions. Emotions are a hard tactic to master because you need to set aside your emotions so you can make a fair and honest judgment or answer. Power: Juror eight shows power over the other jurors. He has information the other jurors do not know about, and he is able to negotiate with them more. Information power is derived from the negotiator’s ability to assemble and organize facts and data to support his or her position, arguments, or desired outcomes. The other jurors only listened to what was presented in the trial. But Juror eight actually thought about the facts presented, and went out to look for more information. One way he did this was with the knife. The boy had bought the same knife used to kill his father the same night the murder happened. The boy claimed he had lost the knife, as it had fell through his pocket on his way to the movies. The owner of the shop where he had bought the knife claimed it was very unique, and he had never seen any other kind like it in his store. Juror eight asks to see the knife found at the crime scene. Everyone else is convinced this is the same knife the boy had bought, until Juror eight surprises them and pulls out the exact same knife. He says that he went out walking the previous night in the boy’s neighborhood and came across a shop just two blocks away from the boy’s house. He saw the same knife and bought it at a cheap cost. He proved to the other jurors that it is possible the boy could have dropped his knife, because that knife isn’t as unique as the thought. Another part where Juror eight has power is when they are debating about whether or not the old man heard the boy scream â€Å"I’m going to kill you!† According to the testimony, the boy had yelled those words right as the L-Train was passing by the window. Is it possible the old man heard the boy scream that? Juror eight stated that he had lived in an apartment next to the L tracks before and the sound of a train passing by is unbearable. Another juror said he had just finished painting one of the apartments and agreed that the sound is very loud. Juror eight had power over the others for he himself knew that the sound was very loud and it may not be possible the old man heard the boy say these things. Presentation of Facts: The way the facts were presented during the movie were all facts the jurors figured out themselves while deliberating, and not during the trial. There were many unanswered questions during the trial which caused Juror eight to question whether the boy was guilty or not. The defense attorney left out a lot of important information that was uncovered during the jury’s deliberation. One of these facts dealt with the old man who claimed he saw the boy running down the stairs from his apartment. The more the jury talked about the old man and what he said, the more Juror eight questioned if he had really seen the boy or not. One of the jurors pointed out that the man was dragging his left foot behind him, but trying to cover it up because he was ashamed. During the trial, the old man stated he heard a body hit the floor, and someone starting to run. He then said it took him no more than 15 seconds after he heard the body hit the floor to run out of his apartment and to the stairs to witness the boy running down them. Juror 8 thought then if it really could have taken him 15 seconds if he was dragging his left leg. This is when the jurors played out the scene to figure it out themselves. They were able to get a diagram of the apartment and measure out the dimensions of the room they were in. Juror eight walked the length of the room and back, while Juror two timed him. As he approached the end, Juror 2 said it took 41 seconds to walk the length they had measured out. By playing out the scene of the old man, this proved the fact it could not have taken the man 15 seconds, and he could not have seen the boy running down the stairs. Another important fact happened during the very end of the deliberation. At this point, everyone but two people believed the boy was innocent. Juror four says his reasoning for believing the boy is guilty is because of the woman across the street who claims she saw the murder herself. As he is talking, he takes his glasses off and begins rubbing the outside part of his nose where his glasses lay. Juror nine notices this, and asks him why he rubs his nose like that. Juror four says it is from his glasses, that they bother his nose, so he rubs him. Juror nine notices the markings on his nose from his glasses, and recalls the woman had the exact same markings on her face. He then asks Juror four if there is any other possible way to get those same markings on his nose, and he replies no. Juror eight then starts to say that the woman was lying, for she did not see the boy kill his father, for she was trying to fall asleep, and she wouldn’t be wearing her glasses to bed. These two examples show how hidden facts slowly come out. This is information left out from the trial that everyone missed, until now. After proving these statements, the jurors started to have doubt in their minds about the boy. It’s important to look at every aspect in as much detail as possible or you could miss out on something. Sure, the old man can say it took him 15 seconds, but as it turns out, it took him longer than that. And sure, the woman can say she saw the boy kill her father, but really all she saw was a blur, for she did not have her glasses on. You can’t always go by what you hear. You have to dig deeper to discover any hidden information that could help against your situation. This is what Juror eight did and it helped support his case. Also from these two examples, it goes to show that you can’t always believe what you hear. The witness’s both were under oath as they spoke in trial, but they could just be doing that for attention. Juror nine points this out for the old man, as he can relate. He is old and unnoticed. He just wants attention, so he could have made himself believe he saw the old man when he really didn’t. As for the woman and the glasses, she didn’t wear her glasses to the trial because she wanted to upgrade her appearance. So she said she saw the boy, seeing as if she didn’t wear glasses at all, but really she did for she had the markings on her nose. Emotions: Negotiations often evoke a variety of emotions, especially fear and anger. Emotions can cause intense and even irrational behavior, and can cause conflicts to escalate and negotiations to break down. Juror three from the start showed angry signs of emotion throughout the whole deliberation. He stated how he hadn’t seen his son in two years, and all his anger from his son is taken out on the boy on trial. Juror three wants everyone to agree with him. No matter what information is presented, he sticks with his vote of guilty. He gets mad whenever evidence is brought up or someone proves something wrong. His emotions reach a peak whenever Juror eight calls him a sadist. At this point, Juror three lunges toward Juror eight saying â€Å"I’ll kill him!† Then Juror eight replies, â€Å"You don’t really mean you’ll kill me, do you?† This proves his point about how sometimes people say things they really don’t mean. His emotions got the best of him, and he realized that he really wouldn’t kill the juror. Having your emotions from your personal life come into play during a negotiation is not always a good thing. Juror three should not have taken his anger out on the boy or even on Juror eight because of his son. He was angry at his son for leaving, but he should have put that aside for the deliberation. Having your emotions lay out like that on the table can cause you not to think about the important facts that need to be focused on. Juror eight shows emotion in a positive way. He stays very calm throughout the whole deliberation. By showing no sign of angry emotion, this allows him to keep his composure and control of what he is trying to get across. If negotiators feel positively attracted, they are more likely to feel confident and, as a result, to persist in trying to get their concerns and issues addressed in the negotiation and to achieve better outcomes Bias: I’d like to spend some time discussing an issue that I feel is very important to recognize when it comes to negotiations. This is the issue of bias. We had several discussions in class about bias. The thing that most fascinates me about the concept of bias, is that everyone tends to have a different opinion about it. It can be a very grey area, and many people have varying feelings on its presence and its effect on people’s behavior. Personally, I feel that it’s impossible to completely eliminate all bias from a situation. Even when looking at something objectively, bias still exists. It comes from personal characteristics, experiences, and opinions. This movie does a great job of showing how bias can have an effect on negotiations. I’d like to cite an example from the film regarding juror number ten. This juror is an old man who is very set in his ways. He is among the eleven jurors who found the boy guilty of murder. However, his reason for voting guilty comes from a very different place than the others. The evidence seems to favor a guilty vote, but the film shows us that this gentleman’s vote was sealed the minute he learned the boy was from a slum. During the deliberations, this juror seconds an argument made by a fellow juror. He says, â€Å"Brother, you can say that again. The kids who crawl out of these places are real trash.† Regardless of this evidence, this shows a bias against the boy from the start. This man is allowing his prejudice against â€Å"slum dwellers† to influence his decision about the verdict. The juror across the table then takes offense to this comment. â€Å"I’ve lived in a slum all my life,† says the juror. This should quell the old man’s argument, but it doesn’t. He still feels strongly about his position, even though a man from a similar background clearly hasn’t followed a path that â€Å"trash† might follow. This demonstrates the power of bias. The greatest example of overcoming bias in this film occurs in the very last minutes. By this point, the jury has reached a vote of 11 to 1 for â€Å"not guilty.† The lone juror who still maintains the boy’s guilt is juror number three. This is the man who hasn’t seen his own son in over two years. Earlier in the deliberations, he explained how he and his son got into a fight when the boy was still a teenager. His son hit him, and things were never the same between them. As the talks between the jurors continues, it becomes more and more evident that this man has a bias against the boy on trial because of what transpired with his own boy. He wants to see this boy killed because he resents his own son for what occurred between them. The initial juror who voted â€Å"not guilty† went as far as calling him a â€Å"sadist† and a â€Å"public avenger.† In the final scene, that juror asks the man to defend his arguments one last time. There is a re asonable doubt in the minds of eleven jurors, and he wants to know why there isn’t one in his. Juror number three begins explaining, yelling the entire time. You can see him getting more and more upset as he continues to pour over evidence that the other men have already proven shaky. Finally, he rips up the picture of him and his son that has slid out of his wallet on the table. He then bursts into tears and cries, â€Å"Not guilty, not guilty.† It was clearly painful for him to confront what happened with his son head on like that. This was creating his bias the entire time. When the evidence appeared to support the boy’s guilt, his bias was less prevalent. But when the evidence that started out convincing ended up being questionable, his bias began to show. He still wanted the boy to be found guilty because of it. This really makes you wonder how often this occurs in the real world. How many innocent men and women have been sent to jail because of biased members of a perceived â€Å"impartial† jury? It’s an imperfect system, dealing with a very i nexact science. Recognizing this is very important. From this course, and from analyzing this film, I have strengthened my belief that bias can’t be eliminated. All a negotiator can do is recognize that bias is constant, and do their best to minimize its effect on their decision making process. If a negotiator recognizes this, they can do more negotiating based on facts and figures rather than personal biases and opinions. Power and Persuasion: An interesting aspect of this movie, as it continues to relate to this course, is the use of power and persuasion. What I find most interesting about power, is the myriad of ways through which it may be obtained. In class, we discussed several ways that power is obtained, and also how it can be used. In this movie, there are many circumstances where the jurors attempt to use power to persuade one another. Perhaps the most prevalent example at an attempt to use power to persuade the others is shown by juror number three. This juror often exudes power when talking down the case with the man who hasn’t turned in a â€Å"guilty† verdict. He begins by explaining all of the evidence again. He discusses the old man who claims he heard the boy, the old lady who says she saw the boy, and the knife discovered by the police who arrived at the murder scene. He is very confident in this evidence, and feels as though he has the power because of it. After taking this course, I find that this is the best way to gain power in a negotiation. The more information you have to support your argument, the more power you have. In turn, this often results in achieving your goals in the negotiation. However, as the process continues, the juror voting â€Å"not guilty† starts to sway the room. The oldest man on the jury is the first to change his vote. The juror from the slums changes his vote not long after that. As this is happening, it appears that juror number three feels as though he is losing power in this negotiation. To counter this, he begins raising his voice when talks. Before long, he is all but yelling at the other jurors who have changed their votes. He attempts to retain his power through intimidation once he sees that the evidence, which he thought was solid, is shown to be shaky and imprecise. Another example of how power is used to persuade others in this film is demonstrated by the stock broker, otherwise known as juror number four. It appears that this juror feels an immediate sense of power in this scenario because he is one of the most, if not the most, accomplished gentleman of the group. He feels that he is probably the most intelligent man on this jury, and demonstrates that when talks. He recalls much of the information from the trial very accurately, and with no notes. He also explains very clearly why he feels the way he feels. Power through intellectual superiority can be very persuasive, and influential. The man he is attempting to persuade does a very good job of keeping his composure. He doesn’t challenge the broker’s power. In fact, he affirms it. He appears to respect that the juror is making valid points and supporting his argument. He goes a different route. He simply takes an issue and asks, â€Å"Is it possible?† While the other jurors refute this claim, the broker remains quiet. As the man slowly begins to disprove some of the testimony from the case, you can see the broker questioning his verdict more intently. Finally, he changes his vote to not guilty. This is where everything turns. The other jurors picked up on the quiet power exuded by the broker, and respected it all along. Once he turned in a â€Å"not guilty† vote, it was only a matter of time before the others joined him. This is convincing tell that this man had a great deal of power in this negotiation. In a less successful attempt to gain power, the angry old man attempts to convince the man of the boy’s guilt through a â€Å"power in numbers† technique. He feels very comfortable with his verdict of â€Å"guilty† because the others feel the same way. During the initial discussions in the deliberation room, he continuously says, â€Å"You know what I mean?† This is an attempt to keep others on his side while he tries to persuade the rogue juror to vote â€Å"guilty.† He feels he has power in this negotiation because he has the majority on his side. This is a common tactic in negotiations. As the film progresses and more and more jurors change their verdict, you can easily see the power leaving the angry old man. He is forced to confront his prejudice and accept that he was wrong. When he is no longer in the majority, his sense of power quickly fades. He becomes defensive and weak as more and more people leave his side. This is most prevalent in the scene where he attempts to defend his â€Å"guilty† vote one last time. He stands up, and continues yelling and shouting his narrow minded opinions, much as he’d done the entire time. His arguments, now more than ever, are being entirely disregarded, and for good reason. Each point he is making is based solely on prejudice. He thinks he is powerful, but nothing he is saying is based on fact, or really has anything to do with the case. One by one, the other jurors begin getting up from the table and ignoring him. Even the juror who was consistently making wise cracks during the deliberations is looking away from him. Soon, no one in the room is backing him. He then retires to the corner, alone. He not only lost the majority, he lost the support of the other men who were still turning in a â€Å"guilty† vote. This is a great example of power shifting, which we discussed in class. You asked us if it’s possible for power to shift during a negotiation, and this is a good demonstration of how it can. Works Cited: Ang, S., Van Dyne, L., & Koh, C.K.S. (2006). Personality correlates of the four factor model of cultural intelligence. Group and Organization Management, 31, 100-123. Diamond, S. (2010). Getting More: How to Negotiate to Achieve Your Goals in the Real World. New York City, NY: Crown Publishing Group. Earley, P.C., & Ang, S. (2003). Cultural intelligence: Individual interactions across cultures. Palo Alto: Stanford University Press. Gates, S. (2011). The Negotiation Book: Your Definitive Guide To Successful Negotiating (1st ed.). United Kingdom, UK: John Wiley and Sons LTD. Shell , R. G. (2006). Bargaining for Advantage: Negotiation Strategies for Reasonable People 2nd Edition (2nd ed.). New York City, NY: The Penguin Group. Thompson, L. L. (2008). The Truth About Negotiations . Upper Saddle River, NJ: FT Press.

Tuesday, July 30, 2019

Level 3 Childcare – Unit 3

Unit 3 – Supporting Children. E1.. The five pieces of legislation I have chosen are:- * The United Nations on the Rights of the Child * Human Rights Act 1998 * Children Act 1989 * Data Protection Act 1998 * Framework for Assessment of Children in Need and their Families 2000   E2.. The United Nations on the rights of the child will influence working practices in the setting by ensuring that all  children have a safe, happy childhood despite of their sex, religion, social origin, and where and who they were born..The Human Right act 1998 will influence working practices in the setting because it has an impact on rights in everyday life such as what you do, your beliefs but it also includes the matters of life and death. There are also most rights which ensure that you don’t damage other people's rights too. The Children act 1989 will influence working practices in the setting because it includes the welfare of the child,  the parental responsibility which are dutie s, rights, powers and the responsibilities of parents in respect to their child and the welfare of a ‘child in need'.The Data Protection act 1998 will influence working practices in the setting because it maintains confidential policy  which will not harm the child unless it is a ‘need to know' basis which can harm the child in any way The Framework for assessment of children in need and their families 2000 will influence working practices in the setting because they analyze, understand and record about what is happening to children and young people in their families and information about the community they live in. E3..The United Nations on the Rights of the Child – The policies and procedures of this act will help to safeguard the children by treating them differently to treat them equally which makes them feel like they are in an safe environment in they are comfortable and happy in. The Human Right Act 1998 – The policies and procedures of this act wi ll help safeguard the children by taking their parents ‘Human Rights' into account so their parents can ensure their parents have a safe environment  where they can learn and enjoy.The Children Act 1989 – The policies and procedures of this act will help safeguard the children as the act  is about the welfare of the child which is very important, it is also based on parental responsibility which shows how the child is being looked after by their parents and what happens if they fail to do so as it can harm the child and it also tells us how a ‘child in need' whose health development is likely to be impaired, provided a service or if the child is disabled.The Data Protection Act 1998 – The policies and procedures of this act will help safeguard the children by ensuring that all the children in the setting are looked after properly by their parents/carers  and not harmed in any way possible, if so serious action will be taken by the social workers and o ther professionals. The Framework for assessment of children in need and their families 2000 – The policies and procedures of this act will help safeguard the children by keeping a record of the children and other members of their family and they also keep information about their local area/community.E4.. The United Nations on the Rights of the Child – The policies and procedures for this act promote fair, just and inclusive strategies which support the children by taking their sex, religion, social origin, and where and who they were born into account but treating them differently but equally so the child isn't discriminated and isn’t feeling left out but instead they feel welcome, supported and comfortable in the setting.The Human Right Act 1998 – The policies and procedures for this act promote fair, just and inclusive strategies which support the children by taking the parents everyday rights into consideration so they do not harm the child in any way . The Children Act 1989 – The policies and procedures for this act promote fair, just and inclusive strategies which support the children by looking at all aspects of what  can harm the child or if they have any health development to safeguard.The Data Protection Act 1998 – The policies and procedures for this act promote fair, just and inclusive strategies which support the children because they may put their trust in you after disclosing some information which may harm. If the information does harm the child then you cannot promise the child you can’t tell anyone because action will have to be taken but instead you promise the child to try to make it etter and also you must keep the child informed  of every step so they don’t feel scared. The Framework for assessment of children in need and their families 2000 – The policies and procedures for this act promote fair, just and inclusive strategies which support the children because the professi onals  keep all information about the child stored and recorded whilst keeping an eye on them which keeps them up-to-date about the child's everyday life and what is happening in their community.

Impromptu Speaking Feedback

non Boyd Impromptu speaking is not too bad Just trying to come up with a topic was a little anxiety. The feedback received was good they advised me I was very informative on my topic and my voice first was a little low, but once I got in to my speech it was better. I believe that my hardest part is dealing with certain words to pronounce and topics I do not know anything about when giving a speech.I do feel I need to Improve myself more concerning making speeches. I need to put more time on my preparation before my speeches, but sometimes there is not enough time, depending on the topic. Some speeches take longer than others Just depend on the speech and how long it needs to be. One thing I have learned with words I have trouble with is to draw a line between the letters to split them up when trying to say the word helps me.I have had many experiences when it comes to concerning public speaking In my past that has helped me throughout the years at the beginning I was very shy and was afraid to even talk In front of people. Since then I have done several presentations at schools and other public places like projects working with senior citizens were had to present my project In front of them and relate to the fire apartment, and it was also put In the local newspaper.I have also been a trainer for a few years with the company I work for that has helped me. I still get nervous when I do have to speak In front of people, afraid of forgetting what I am supposed to discuss or not saying certain words correctly. My memory Is not that good sometimes especially short memory because of my dillydally but I try my best. Note cards are easier they are a gulled to help present my speeches. I hope to learn more ways on how to give better speeches In this course and to Improve my confidence.

Monday, July 29, 2019

Diplomacy game Essay Example | Topics and Well Written Essays - 500 words

Diplomacy game - Essay Example The result of the war led tans to occupy more territory than the Zionist movement in the 20th century. During the 1919 period, the greens stated at the Paris Peace Conference that they forcefully wanted to acquire the tans Jordan Valley (now West Bank) and Litani (Lebanon’s river); for its economy stability. During the 1967 war, the tans exclusively took over the West Bank’s waters and the Galilee Sea but lost Litani. Through acquisition of the two large water bodies, the tans gained 80% of fresh water (1 billion m2 annually) leaving the greens with only 20%. The greens are further prohibited from using ‘their water’ by the tans belligerent military, leading them buy from the tans at inflated prices (Asser Para 13). In times when the tans and its greens-territory water diminish, the greens are normally the first victims to be victims to be victimized through water rationing. The greens agricultural economy continues to reduce due to lack of sufficient water-bodies (Asser Para 18). b) In most recent times, the tans military have been using depleted uranium weapons (DIME); Dense Inert Metal Explosive, to kill innocent civilians and children (Khan Para 6). The tans report its effort is to eradicate the greens militant groups who consistently fire against the tans. There have been diplomatic adventures to end the truce to no avail. The greens health ministry has reported numerous deaths and casualties’, majority of them being civilians and children. The weapons being used are far more advanced than NATO’s weaponry in combating terrorism. The lethal weapons are made from tungsten alloy which have massive power during explosion. After the explosion, its coverage does not reach very far about 10 meters but the people around that region are left cut and with severe burns (Khan Para 4). The tans are using the unconventional weapons against the Hamas; the greens proclaimed terrorists. Based on Khan Para 9 the tans military combated 10 sites used by the

Sunday, July 28, 2019

Prodigies Essay Example | Topics and Well Written Essays - 500 words

Prodigies - Essay Example Teachers at Queensmill encouraged him to speak by taking away his art drawings so that he could ask for them when he needs them. He responded by making some sounds, which made him to eventually utter his first word paper and he finally, learned to speak when he was nine years old (Sacks, 2012). He is highly interested in American cars; Stephen became fascinated with architectural drawing of landmark London buildings. One of his teachers took him on a drawing excursion and entered his work in children’s competition, of which he won many of the awards. The media become impressed and suspicious on how a young child could sketch such masterful drawings. The interest from the local media became national when he attained eight years of age; thus, enabling him launch his lifelong career. When he turned nine, he received his first work from the Prime Minister Edward Heath to make an architectural drawing of Salisbury Cathedral. At the age of 10, Stephen embarked on his project dubbed, London alphabet, which was a group of pictures depicting landmark structures that are found in London starting from Albert hall to London zoo (HappeÃŒ  & Frith, 2009). He did many things correctly to achieve fan base, fame and financial stability that he enjoys currently. A mixture of good intuitive decisions and raw talent from that tender age was his recipe for success. He is much motivated and he feels encouraged when he makes other people feel happy thereby making him proud, he has a motto that says, â€Å"Do the best you can and never stop. He cannot live alone because he needs moral support from close family relatives; this is evident as he still lives with his mum (Sacks, 2012). Stephen is very confident and loves London. He is an ambassador for those suffering from autism and their parents. He also assists the disabled by talking to them and telling them how drawing changed his life. Wiltshire is

Saturday, July 27, 2019

Contract Manufacturing in the Pharmaceutical Industry Essay - 3

Contract Manufacturing in the Pharmaceutical Industry - Essay Example The basic principles of business economics demand that an entity tries to manufacture goods or provide services at the lowest possible cost to itself while benefitting from the gain in net revenue after sale or completion of service. For this reason alone, the concept of outsourcing is hard to concretely define (Goddard & Ajami, 2008). The skeptics of the process see it as a migration of tasks performed by the local workforce to a workforce in another country, where the tasks can be performed at a lower overall cost to the organization. But Scholte (2005) defines it as a process of international economic integration, where the strengths of two national economies combine to benefit each other. The reasoning that underlines this definition is that outsourcing allows an entity to place its focus on the things that it is stronger or better at while delegating the tasks and/or responsibilities that are costing it time and resources from the primary tasks to another entity that is stronger on those accounts. This means that each entity can now focus on the core tasks which come within their strengths, and thus, benefit the final outcome for both. Thus, to put it in economic terms, the process of outsourcing provides comparative advantage to each entity in some way or form.  The process of contract manufacturing is simi lar to that of outsourcing, in recent years is more associated with the pharmaceutical industry specifically (Gassman et al, 2008). It relates to a working agreement that is reached between two organizations, whereby one becomes the manufacturing arm of the complete process. This means that the client organization hands over the entire process of sourcing raw materials, hiring labor, producing the goods, as well as the ordering and shipment tasks, to the partner organization, allowing it to focus on other activities within its industry sector.  

Friday, July 26, 2019

The British Economy Essay Example | Topics and Well Written Essays - 1500 words - 4

The British Economy - Essay Example Within 1940th – 1970th absolute majority of former British colonies became independent; thus, economic influence of the British Isles within the Commonwealth decreased. Owing to inconsequent regulation in the previous years in 1968 Wilson’s government had to transfer national budget in the economy regime. Besides, in 1967 unprofitable steel industry was nationalized for stabilization of the whole industrial sector. Economic and industrial spheres required urgent restructure. The period of 1970th was marked with high level of socio-economic instability. Pressure of national trade unions increased as a result of limitations of their rights and growing unemployment. Numerous strikes of workers caused million losses. In 1969 trade unions rejected limitation of right for strikes. There was a large disproportion between number of trade unions and employed workers. The majority of labor force in the manufacturing sector was employed at the big plants and enterprises. â€Å"Thus in 1973 establishments with 1000 or more employees employed 42 per cent of the manufacturing labour force and even in 1984, after a wave of closures of large plants, still employed 32 per cent.† (Oulton 1990, 72) Economic recession covered the whole manufacturing sphere, including employment rate, workers’ socio-economic welfare, basic economic indices (GDP, IRR). British citizens regarded a long-term crisis as consequence of entry into EU (1973 – 1975), political i nstability, inappropriate financing of industrial sector. Despite of economic growth of 1980th, share of manufacturing sector in GDP had decreased from 25% up to 14% in 2004. Decrease of manufacturing sector happened mainly due to the reorganization of national economy and growth of service sector. Since early 1980th its output has increased by circa 30%. The same tendency is marked in other countries Such tendency is conditioned with a large-scale closing of large plants and

Thursday, July 25, 2019

PR trends contributing to growth Assignment Example | Topics and Well Written Essays - 500 words

PR trends contributing to growth - Assignment Example One part of the public that has increased influence on the growth of PR in organization is confrontation with activist groups like Greenpeace. Activism has become more relevant to the PR field for several reasons, including the fact that organizations have to become more effective in dealing with these groups (Theaker & Yaxley, 2013). Moreover, activism has become a major rejuvenator for organizations as management has to change the way that they manage their relationship with activist groups in society. The McLibel case is a good example of how companies have been forced to change their PR strategy to deal with activist groups, as well as providing a blueprint for research into activism’s cause and effect relationship with organizations. In this case, McDonalds had been spending almost $2 billion on promotion and advertising its products and restaurants annually because of a firm belief in defending their reputation (Theaker & Yaxley, 2013). Defense of the company’s reputation was also taken up through legal action, whereby most of their critics were forced to apologize in order to avoid litigation. However, this strategy of attempting to remain unchallenged was tested when the activist group Greenpeace attempted to effect a change in their policy. Their libel action against McDonalds started when they designed and distributed a leaflet about what was wrong about McDonalds and what the company did not want the public to know about their operations. They criticized McD onalds of being partly responsible for starvation in developing nations, as well as for the destruction of tropical rainforests. Moreover, McDonalds was also accused of exploiting children in their promotions and ads, animal cruelty, poor working conditions for employees, and serving food that could cause heart disease and cancer (Theaker & Yaxley, 2013). The activist

Wednesday, July 24, 2019

Strategic Marketing - The Drucker Assignment Essay

Strategic Marketing - The Drucker Assignment - Essay Example The three components have been brought together so that a managerial environment can be created (Drucker, 2001). The three components can be considered to be the main theme of the book. Peter Drucker was highly interested in the role played by the people in the organizations. His book â€Å"The Essential Drucker† deals with various management topics. The book comprises a selection of pieces from Drucker’s many books in a period of sixty years (Drucker, 2001). The Most Enlightening Chapter Topic The most enlightening topic for me is 'know your strengths and values'. This chapter topic has been chosen from the second chapter named â€Å"The individual†. This chapter teaches an individual about identification of the person’s strengths as well as values. By recognizing the strengths and the values, the person is capable of knowing where he/she belongs. According to Peter Drucker, people need to be flexible and thus stay mentally alive so that they can expand t hemselves in dimensions where they are capable of making the greatest involvement and where their productivity tends to be higher (Drucker, 2001). The people need to learn how and why they need to alter their occupation. Comprehension of the strengths and the values enables the person to seek out where the person belongs. The person will be capable of finding a place to work where he/she will be able to take the greatest advantage of the strengths, without getting into a conflict with his/her values (Drucker, 2001). Reason behind the Choice of the Chapter Topic The chapter is of greater significance for the people searching for jobs. Drucker mentions the fact that people in the workforce need to manage themselves. The people need to position themselves in a way so that they can make a significant contribution. This concept is related to the notion of motivation (Drucker, 2001). The chapter reveals the fact that for the purpose of managing himself/herself a person must be motivated t o learn and to improve. It mentions that be it internal motivation or external motivation the person needs to be aware of his/her strengths and weaknesses. It has further been mentioned that instead of altering oneself, it is quite significant to train to enhance the way the person performs. Once the person knows himself/herself inherently, it is vital to focus upon the duties that fit his/her strong attributes and he/she must not choose the one that does not compliment him/her (Drucker, 2001). . The chapter has been of significance as it places greater emphasis upon the motivational aspects which are considered to be factors leading to success. Most of the people are of the view that they are well aware of their strengths. However, many a times they are found to be wrong in their judgment and are only aware of what they are good at. It becomes quite difficult for the individual to build performances based upon their weaknesses (Drucker, 2001). Drucker had introduced feedback analys is where a person pens down his/her decisions, whenever he/she makes a key action and what is expected from that decision. Peter Drucker states that the result obtained after a year tends to be quite impressive. The feedback analysis identifies numerous actions that can be taken in order to improve the individual performances. It states that it is vital to concentrate upon the strengths (Drucker, 2001). A

Marketing Decision Making Essay Example | Topics and Well Written Essays - 1750 words

Marketing Decision Making - Essay Example Promotion is considered as one of the major elements of marketing mix and it possesses its own mix of communication tools. Advertising, direct marketing, sales promotion among others are some of the elements of IMC, these tools enable a company to implement its advertising and marketing objectives constructively through a coordinated approach. This paper seeks to discuss the basic elements of communication mix putting more emphasis on their pros and cons and how they influence an organizations ability to succeed in their marketing program. It will provide an overview of a promotional product that I created and how I intend to market it using the IMC approach. The rational that I will follow in choosing or rejecting specific elements of the integrated marketing mix will also be provided (Mossman, 2007). Advertising is any paid form of promotions that does not employ active participation of personal presentation to promote ideas, goods, or services through the use of a specific sponsor . Advertising uses a number of channels which include the print media, media broadcast through radios and television, outdoor advertising and other forms of non personal selling. Advertising is a promotional strategy that maintains the omnipresence nature of an organization by increasing its non personal availability to different people. Advertising is highly flexible as it allows a business to focus on a small and precise segment or a mass market depending on the intention of the advertising model. It is also highly cost effective as compared to other elements of market mix as it reaches a large number of target consumers at a lower cost per person (Chen, 2011). With advertising, the message is repeated severally to the consumers which allow them time to compare the product with others offered with other organizations. Dramatization captures the attention of the audience and creates a lasting impression on their minds, a feature that is only possible with advertising. Advertising c an also trigger quick sale and impulse buying among consumers which improves the impacts intended by the promotional strategy employed. However, advertising also have a number of disadvantages as compared to the other available elements of market mix. Feedback is an important aspect of promotion as it enables a business to repackage their product according to the consumer’s desires. Advertising has no room for any immediate feedback from consumers and is less persuasive when compared with the other elements of communication mix (Lichtenthal and Eliaz, 2003). Personal selling is a face to face interaction between the product promoter and the prospective consumers for the sole purpose of making presentation, answering any questions that may arise and finally procuring orders from the consumers. Personal selling is one of the most powerful elements of communication mix as they provide room for building customer relationship and long lasting business relations with the buyers. It provides the room for getting feedbacks from the consumers which allows for any adjustments on the products being marketed. Personal selling occurs in an environment where the consumers attention is fully captured increasing the possibility of getting a genuine response from them on how they view the products and the company. Despite the numerous advantages that personal selling posses, it is however an expensive means of product promotion

Tuesday, July 23, 2019

Is the Onslaught making us Crazy Assignment Example | Topics and Well Written Essays - 500 words

Is the Onslaught making us Crazy - Assignment Example The most important information provided is that the Internet becomes the foundation for a type of mental insanity by building dependencies, stress reactions to virtual stimuli, and can even create obsessive behaviors. The author uses the example of an individual who rose to fame with upload of a popular viral video and subsequently developed a psychotic condition when, previous to this notoriety, was a healthy and well-adjusted individual. This is because being exposed to disparate social criticism, esteem, an overload of information led to obsessive behaviors and even madness. The author’s strength of argument is found when describing how the Internet can become an addictive object. The desire to be part of the information age, such as social media, creates unhealthy attachment and dependency which actually rewires a healthy brain to adopt unhealthy behaviors. The example of an infant child being neglected while its parents nurtured a virtual baby illustrates this lack of mental adjustment and ability to rationalize decision-making as it pertains to the Internet. The weakness is that this phenomenon seems only to be relevant to those under the age of 50, a group that might, perhaps, have less need for digital information and digital socialization. This demographic being less influenced might illustrate that these negative mental behaviors can be controlled with more careful and wise self-insight.

Monday, July 22, 2019

Nokia Sustainability Report Essay Example for Free

Nokia Sustainability Report Essay Nokia Corporation is a Finnish multinational communications and information technology organization that originated and is headquartered in Finland. Its main products are mobile phones and portable information technology devices. It also offers Internet services such as games, music, media, messaging, applications, as well as free map information and navigations tools through its exclusively owned subsidiary Navteq. Nokia also has a joint venture with Siemens, and Nokia Siemens Networks, a telecommunications network equipment and services company. Nokia is a large company, with almost 100,000 employees in 120 countries, with sales in more than 150 countries; it is the world’s second largest mobile phone manufacturer, after Samsung, by 2012 unit sales. However, beginning in 2007, this organization is undergoing a major crisis that is challenging its current and future sustainability. While it was the world’s prime vendor of mobile phone from 1998 to 2012, it has suffered a declining market share over the past five years due to the outpouring popularity of smartphones from companies like Apple (iPhone) and Samsung. Therefore, Nokia’s share price has significantly lowered from a US$40 in 2007 to under US$2 in mid-2012. After this huge downfall, Nokia decided to implement a strategic partnership with Microsoft in which Nokia smartphones will have Microsoft’s Windows Phone operating system within them, replacing Nokia’s previous operating system, Symbian. However, this decision did not prove to be a success nor save Nokia from its downfall, as the company reported six consecutive loss-making quarters before finally returning to a profit in its fourth quarter in 2012. So what exactly happened to Nokia that has brought it to its current financial and economic state today? Is there any way that they can bounce back from this tragedy? If so, how? In this research report, I will attempt to explain how and why Nokia is now facing a severe technological challenge, as well as why it has now become an organizational and managerial failure, a sharp contrast to how successful it once was. Next, I will explain how Nokia’s failure to outsmart the competition and its poor choice of disregarding technological trends and advancements has brought it to its economic and financial state today. I will then remark on Nokia’s current management’s actions and reactions in terms of the organization’s state and whether or not I believe these actions will lead to either sustainability or failure for the future of this company. I will then end this report by providing some suggestions on how to improve Nokia’s chance for sustainability, and hopefully, success in the near and further future. While Nokia faces sustainability, global, and technological challenges, I will focus on their technological failures which greatly attributed to their catastrophic downfall. Nokia was once one of the worlds’ leading mobile-phone producers. However, in 2012, they failed to adjust their strategy to comply with the new ways people used their phones. By looking through Nokia’s long-running history, it comes as a shock to some as to how disastrous and despairing their situation has become. Nokia started as a riverside paper mill in south-western Finland in the year 1865. It then evolved to produce rubber products such as rubber boots and tires. It was not until 1912 that Nokia began its cable and electronics business. Nokia’s first electronic device was a pulse analyzer for use in nuclear power plants, produced in 1962. The company’s first endeavour into telecommunications was made in 1963 when it developed radio telephones for military and emergency services. Nokia’s hugely successful period began in the 1979, beginning with the creation of a radio telephone company, and launching the Nordic Mobile Telephone (NMT) service, the â€Å"world’s first international cellular network†¦to allow international roaming (Nokia. com). In 1987, Nokia introduced its first handheld phone for NMT Networks and became a classic. The Global System for Mobile (GSM) communications was also implemented as the European standard for digital mobile technology. International roaming, text messaging, and high-quality voice calls were all easily available on GSM, providing Nokia with a starting point for further innovation. Nokia manufactured its first GSM phone, the Nokia 1011, in 1992. In the same year, new Nokia President and CEO Jorma Ollila made a crucial and game-changing decision to solely focus on mobile-phone manufacturing. In 1994, Nokia began producing the 2100 series of mobile phones and by 1998, it is the world leader in mobile phones; the company’s strategic decision to focus solely on telecommunications definitely paid off. Innovation and continued success did not end there; in 1999, Nokia launched the Nokia 7110, a phone equipped with web-based capabilities such as email and web browsing, the first of its kind. They also produced a phone that included a built in camera and video capture in the early 2000s. However, Nokia’s biggest success was in 2002, when the introduction of 3G technologies allowed them to create phones with a wide range of functions including downloading music, watching TV on the go, and so much more. In 2005, due its huge success and impact on the mobile technology industry, Nokia was named the 5th most valuable brand internationally. Things began to take a turn for the worst in 2010 when Nokia met its competitors, namely Apple and Android-based devices. The smartphone era was surging in popularity leaving Nokia behind with its â€Å"candy-bar style† phones and outdated operating system. This downfall for this once highly successful company called for some serious changes, including the assigning of new President and CEO, Stephen Elop, a former head of Microsoft’s business division. Elop has â€Å"a strong software background and proven record change management (Nokia. com). † It may come as no surprise then that Nokia announces its partnership with Microsoft; Nokia mobile phones will be adopting the Windows 7 operating system in order to compete with the Apple iOS and Android. Nokia launched its first Windows phone in 2011. Since the introduction of Apple and Android devices, Nokia’s economic state has never been the same; and it is quite difficult to say whether they will ever reach that same success in the future again. There are several reasons that can be credited to Nokia’s downward spiral. Firstly, Nokia failed to respond to the changing consumer trend in technology; while consumers were moving on to smartphones with newer, faster operating systems within the likes of Apple and Samsung, Nokia’s Symbian operating platform remained the same and struggled to compete with these new â€Å"pocket-sized mini-computers. In summary, Nokia did not react quickly enough to changing consumer demand, and therefore, were aggressively crushed by the competition in terms of capturing market share. Their late response with the introduction of the Windows phone did not occur until 2011, while Apple and Samsung have been continuously improving their devices and operating systems since 2007. With technology improving so quickly nowadays, four years is a long period for Nokia to, with any luck, catch up. The integration of Microsoft’s Windows 7 as Nokia’s mobile operating system has yet to reap rewards for the organization either. This may be due to the fact that Apple’s iOS and Google’s Android platforms have gained popularity since their early introduction and remain the leaders of mobile operating systems. Another problem that Nokia encountered is due to its late strategic change; many people associate its classic ‘candy-bar style’, brick phone with outdated technology, just like cassette tape players, and VHS players. Today’s consumers are also very technologically savvy; they need to have the best and newest device as soon as they can get their hands on it. Nokia also did not market itself as an innovative brand as it stuck by its brick-style phone and operating system for almost a decade before considering any major changes. While Nokia and Microsoft are both huge and strong companies, they will have to go through some rough patches before, and if, they can reach success again. As of now, they are in a financial struggle, cutting many jobs and other financial expenditures. Nokia is indeed focusing on attempting to reinvent the company, and to, hopefully, bring it back to where it once was: a leader in mobile technology. While there are many opinions floating around the media, it is hard to say what will happen to Nokia in the near future. While they have not done anything drastic, such as file for bankruptcy, they are going through some major, rough changes right now, including cutting thousands of jobs worldwide, and the closure of several factories. In 2012, Nokia announced their plans to cut 10,000 jobs internationally by the end of 2013 as well as the closure of research and development facilities in Finland, Germany, and Canada as stock prices continue to fall. Nokia’s market value today is below $10 billion. At the end of 2013, it is estimated that about 25,000 employees will be laid off at Nokia; this number of job cuts totals to about 36% of Nokia’s workforce. Things continue to look dim for this organization as Moody’s Investor Services downgraded Nokia’s rating to ‘junk’, further proving its dire state. Nokia’s human resource management did not play a part in its recent downfall as it was due to a technological failure, not a human resource issue. Nokia was a large, multinational company for quite some time, and its long-run success proves that their human resources teams are nothing short of competent, effective, and diligent. The goal of their human resources management is to satisfy their customers, motivate employees, and increase the dexterity and flexibility of management to address specific HR needs. Nokia’s HR team is also responsible for creating customer satisfaction through the manufacture and delivery of products and services in order to fulfill customer needs. They were able to do this by providing leading and innovative technology, in the past, to a wide range of clients around the world. Nokia’s intangible services, such as telephone helplines, are available 365 days a year, exemplifying dedicated and excellent customer service. Nokia also treats its employees very well. This organization works together with its employees in order to create a healthy, efficient, and successful environment so everyone can achieve their full potential. Encouragement, motivation, and keeping employees happy are vital for Nokia to perform productively. Because Nokia is a goods manufacturer, the free flow and exchange of ideas among employees at any level is strongly encouraged. In order to encourage and motivate employees, Nokia has compensation plan consisting of an annual base salary and bonuses. Short-term incentives for both individual and group projects also exist. Overtime pay and call-out pay are also implemented, and employees are able to purchase stock or performance shares. Finally, employee health and pension benefits are compensated to Nokia’s employees to form a healthy and productive work environment. While the HR strategy and structure at Nokia seem sustainable, some may argue that Nokia’s current and most recent President and CEO, Stephen Elop, has contributed to its present dismal state. Before working for Nokia, Elop worked for Microsoft from 2008 to 2010, and was responsible for Microsoft Office products as a member of the organization’s senior leadership team. The controversy surrounding Elop when he first joined Nokia was the release of his internal company memo titled â€Å"Burning Platform† which was immediately leaked to the media. The memo compared Nokia’s current situation, failing within the flourishing smartphone industry, to a person on a burning oil platform. The reception received from the media was mixed, some stating that Nokia needed that harsh wake-up call to make some drastic changes in strategy, while others called it â€Å"the costliest management memo ever written (Ahonen, 2011),† believing he should be fired due to Nokia’s severe and rapid disasters since his arrival. In 2011, Elop made the decision for Nokia to discontinue their in-house mobile operating systems and replace it with Microsoft’s Windows Phone operating system. The plan was to be carried out gradually in the next few years, with Elop expecting a full discontinuation of the previous Symbian platform by 2016. Technology writers have criticised Elop for this decision by stating that it was done in bad timing and with a lack of communication; later, Elop himself admitted to the damaging effects of his Burning Platform memo. Ahonen has also stated that, because of this memo and Elop’s lack of communication to Nokia employees, the organization â€Å"is doing the most rapid death in the shortest period of time ever, for a global market leader Fortune 500 company. So what’s next for Nokia? Throughout all the journals, newspaper articles, blogs, and interviews, it is quite obvious what the main message for Nokia is: do something, and fast. While it is apparent that Nokia faces all three challenges of sustainability, technology, and global endurance, technology is and will remain to be their biggest challenge. Unless Nokia succeeds thr ough technology, being a mobile phone manufacturer, they will not be able to overcome or accomplish the other two challenges of global endurance and sustainability. It is quite unfortunate that Nokia, once a world leader in its field, failed to meet the technology challenge of keeping up with the current, fast-moving trends of technology and consumers. Nokia’s slow reaction to the shifting trends and the reactions they have made to support themselves have negatively impacted the company’s current economic state, as well as the state of their human resources. Elop’s poor strategic decisions in the hopes of saving Nokia have yet to bear fruit; instead, Nokia has been forced to cut thousands of jobs, and close some of their facilities worldwide. While these decisions are crucial for Nokia’s short-term survival, serious changes need to be implemented to obtain long-term sustainability, besides partnering with Microsoft. Nokia is a huge, well-known company, and its brand is something everyone knows of; their challenge is to change the way people think about and look at the company: not as an old, obsolete form of mobile technology, but a new, state-of-the-art organization that can adjust to the ever-changing technological tendencies. Elop still has some time to redeem himself as the President and CEO of Nokia, but unless he makes some rastic, positive changes to Nokia, other forms of recovery should be considered. One suggestion for Nokia would be to change its operating system from Microsoft’s Windows Phone to Google’s Android. One of Nokia’s mistakes leading to failure was making the unpopular choice of using Windows as its operating system; they should have realized that choosing Android as their platform would have reaped huge benefits for them as its surging popularity and success have made brands such as Samsung and LG skyrocket to economic prosperity. Technology experts, such as one engineering executive has even stated that they â€Å"don’t understand why Nokia couldn’t develop Android phones—even in parallel with Microsoft’s Windows phones. † Choosing Windows instead of Android as their new operating system is a huge opportunity Nokia definitely missed out on. Another recommendation would be to sell the company to a successful brand, such as Samsung, who has now redeemed themselves to become Apple’s leading, and closest rival. By putting themselves under Samsung’s wing, Nokia will gain Samsung’s competitive advantage of being a visionary and innovator, and a fast mover in capturing modern technological trends. While it is never an easy task to admit defeat, selling Nokia to a prosperous company just may be what this organization needs to save itself from further fiascos. A merger with a strong, competitive company, with massive market share and organizational resources may just be what Nokia needs to bring itself back up to what it used to be: an innovative, mobile communications giant with shareholder value, technological advancement, and worldwide success.

Sunday, July 21, 2019

Macro Environmental Analysis of the Indian FMCG Market

Macro Environmental Analysis of the Indian FMCG Market The life styles and culture of India is changing drastically. The population of India is increasing every year and this will have a direct impact on the FMCG industry and its organizations. Although population of India is increasing every year the population growth rate is decreasing over a period of time. In 2008 the population growth rate is 1.6%, in 2009 it is 1.5%. In 2010 the growth rate is 1.3%. Although the figures didnt change drastically, the supply and demand of the FMCG products will be affected due to change in population structure. There will be decrease in demand and intense competition as the birth rates and number of customers decrease. Most importantly it is the change is life style of Indian customers and social behavior will affect the FMCG industry in India. It will demand a new products and services over the time and will lead to increase in investment in RD of FMCG companies. Now the world is facing with food shortage leading to increasing invest in food product ion. If the organizations fail to offer products and services according to changing lifestyle and behavior then it will be difficult for any organization to survive in the market. Economic: Current slowdown in global economic scenario affected almost every industry across the world. There has been increase in unemployment and low consumer spending power. This leads to consumers not opting to buy expensive products or services. This further pressurizes the RMCG companies to reduce the prices for the products and services. Organizations will have to review this economic ride and have to respond accordingly, A successful organization will respond according changing economic conditions, consumer and stakeholder behavior. An efficient organization must be aware of the changing economic condition across the country and global and should employ a suitable strategy to stay in the market. Political: Political factors will have a greater influence on the organization and industry and it is the duty of the organizations to comply with it. It is necessary for the organizations to comply with the legislations implemented non conformance of which may lead to serious implications on the organization. The government has implemented certain restriction in the import policies. However tax exemptions in sales and excise duty are provided for the small scale industries. This will allow the SMEs to invest more and will increase the number of new entrants. Transportation and infrastructure facilities are improving not only in urban but also in the rural area which will help in distribution network. Technological: Advancement in technology boost the production with enhancement in quality of products and services rendered to the customers. Organizations began to adopt e-business to improve brand communication and market. Technological advancement makes the supply chain and transactions along the chain simple. Organizations reduced costs with effective IT technologies and increased the rate of information transactions. Technology is playing a key and huge part in the FMCG sector by developing the new packaging, increasing productivity and longer shelf life of food products. Better, stronger, more effective and faster are the key elements that all manufacturers in this sector push for, as it drives sales. The advancement enhances the sales by enabling the manufactures to produce better products with attractive packaging and better communication. With advancement in communication technology and rising social media network it enables the organizations to communicate better to the customers by improved marketing campaigns. International trends: The economic crisis and slowdown had greatly affected the sales FMCG goods across the world. However emerging economies like India, China and Brazil are not greatly affected and manage to do well to recover quickly. A common trend that was followed across the world during economic slowdown was trading down. Because, customers became more cautious looking for less expensive brands, special offers and discounts. This added tremendous pressure on the market prices due to severe competition and down trading. However emerging economies like India, China and Brazil saw development in hypermarkets helping the growth of FMCG markets in these countries. Macro environmental opportunities: India has Vast Rural Market with majority of population where the market is still untapped market. India has cheap labour to provide cost advantage over other countries. Many multinational companies are having cost advantage by outsourcing its product requirements from its Indian company. ENVIRONMENTAL THREATS AND OPPORTUNITIES: Industry structure: The FMCG market of India divided into two sectors the organized sector and the unorganized sector. The organized sector has only few Indian companies and MNCS whereas the unorganized sector is crowded by a many local players. Indian FMCG market accounts for about Rs.460 billion where the market has been highly occupied by local and unbranded products. This has been a challenge for many organized players to successfully launch a product and to occupy the market share. Distribution and supply chain has also been a challenge as Indias infrastructure and transport systems not quite helpful with millions of retail outlets in the country. Although infrastructure and transportation system is developing in recent times it is still considered as a challenge by many players. The FMCG sector has a wide range of products including confectioneries, beverages, detergents, toothpaste, toilet soaps, shampoos, creams, powders, food products, cigarettes. Typical characteristics of FMCG products are: The products cater to necessity, comfort and luxury. Price and income elasticity of demand varies across products and consumers. Individual items are of small value (small SKUs) although all FMCG products put together account for a significant part of the consumers budget. The consumer spends little time on the purchase decision. He seldom ever looks at the technical specifications. Brand loyalties or recommendations of reliable retailer/ dealer drive purchase decisions. Limited inventory of these products (many of which are perishable) are kept by consumer and prefers to purchase them frequently, as and when required. Brand switching is often induced by heavy advertisement, recommendation of the retailer or word of mouth. Distinguishing features of Indian FMCG Business FMCG companies sell their products directly to consumers. Major features that distinguish this sector from the others include the following: Design and Manufacturing Low Capital Intensity as most of products in FMCG requires relatively little investment in plan, machinery and other fixed assets. Basic technology required for manufacturing is easily available. Third party manufacturing is common and the benefits include production and inventory planning flexibility, flexibility in controlling labor costs and logistics. Marketing and Distribution High Initial Launch Cost with huge investment in product development, market research, test marketing and launch. Creating awareness for a new brand requires enormous initial expenditure. Huge Distribution Network as India has millions of retail outlets across the country making the logistics functions difficult for many players. Competition Market is crowded with many unorganized players. Presence of many unorganized players and highly capable MNCs provides fierce competition in the market to launch many new brands. This gives wide range of choice of brands for the customers. PORTERS FIVE COMPETITIVE FORCES: BUYER POWER: The consumer base of this industry is larger than any other industry and they have little or no influence on the price of the product. The consumer always possesses great choice of brands within the product category and they can shift from one to another without much influence. Hence, buyer power is not quite strong in this industry. But they have power when they provide threat to shift from one brand to another brand. In FMCG retailers should also taken into the account for analysis. Retailers can always decide which brand to stock and consumers dont show much interest to wait if one brand of choice is not available. So retailers can always make choice between brands and they have more buyer power than consumers. SUPPLIER POWER: Supplier power is little or limited in the FMCG industry. The industry always has great number of suppliers with great size. There will not be any uniqueness in the product or service of suppliers and the manufacturer can always shift from one supplier to other supplier. However manufacturer faces some amount of supplier power due to the cost they have to incur when switching suppliers. Suppliers who do large business with manufacturers are always obliged to their customers. THREAT OF NEW ENTRANTS: Threat of new entrants is limited in this industry. The new entrants generally cater to local or small markets contributing to the large unorganized sector. Raw materials for most of the segments in FMCG industry can be easily procured. The investment will not be high for machinery and other assets required for most of the products in the industry. Also the basic technology is easily available. These factors can make the local or small manufactures to enter easily in the industry. But this industry requires high initial launch cost and distribution network is always a challenge. These factors act as a barrier for any new entrants in the industry and virtually provide low threat of new entrants. THREAT OF SUBSTITUTES: The FMCG industry bears a high threat of substitutes. The industry possesses many organized players with great number of local manufactures. The products in the industry can always be imitated and marketed. The industry possesses high level threat of substitutes in rural market than in the urban. DEGREE OF RIVALRY: The degree of rivalry is high in the industry. There are many global players along with local manufacturers. The industry enjoys low customer loyalty. The customers always have wide choice of brands and the switching cost is always minimum or negligible. There will be only slight difference in the quality of brands. So the competition is fierce in the industry to attract customers and retain them. Strategic groups in the industry: Among the FMCG companies in India Hindustan Unilever Limited is most catered company to almost every segment in the industry. Its competitors are only catered to certain segments but HUL faces stiff competition from all competitors in every segments. The major companies of strategic groups in FMCG industry are Hindustan Unilever Limited, ITC Limited, Nestle India, Emami Limited, Colgate-Palmolive (India) Limited, Dabur India Limited, Procter Gamble, Godrej Consumer Products Limited and Cadbury India. International Competition: India is an emerging market and has become a hotspot for many multinational FMCG companies like HUL, Proctor Gamble and Nestle. However domestic companies like Marico, Dabur and Emami are giving tough competition to them. These companies step into natural product category by offering herbal products and managed to occupy the market. For instance, Maricos flagship brand Parachute Coconut Oil has no foreign competition. The presence of international competition is restricted to areas of where they can act and categories like natural products did not interest the global players. Industry Threats: The organized players in the industry are facing problems high magnitude of imitative products. The fake products are seen highly in rural markets and the Indian FMCG sector is losing large amount of money due to presence of counterfeits products. The industry is facing increasing input costs due to increase in price of the raw materials due to global economic slowdown and potential impact of rising crude oil prices Industry Opportunities: The FMCG sector is the fourth-largest sector in the Indian economy and has been growing considerably over the past few years due to changing lifestyle, consumer preferences and high disposable income. The rural market is being highly untapped and provides favorable condition for growth of the companies in this sector. EVALUATING HUL STRENGTHS AND WEAKNESS: VRIO Framework of Hindustan Unilever Limited: The value of HUL lies in their ability to offer different products and cater to the different segments in the industry. The organization has international expertise and wealth of knowledge to cater to different segments satisfying the customer needs. The organization is displaying high standards of corporate behavior towards its stakeholders. The company realizes that its employees are the primary source of success and well committed to their employees. The organization encourages the open communication with customers to get feedback and improve its product offerings. Rarity: The company enjoys the competitive advantage in its robust supply chain and distribution network. Though the company resources are not rare it enjoys the competitive advantage in its resources employed in supply chain and distribution network. Imitability: The organization possesses valuable and rare resources in its supply chain and distribution network that the competitors did not have cost advantage in imitating the resource. The social relationships entailed in resources are complex that the competitors cannot easily imitate and manage well. Organization: The organization structure of HUL with its empowered managers across the companys nationwide operations imparts speed and flexibility in decision-making and implementation. The organization leverages its resources for efficient management. The company realizes that its employees are the primary source of success and well committed to their employees. Analysis of Corporate Strategies: Hindustan Unilever Limited has robust supply chain and distribution network covering over 3400 distributors and 16 million outlets. HULs sales organization structure integrates the Household, Personal Care and foods distribution networks together. By this the organization aligns all the units of its organization towards the common goal. Analysis of Business Strategies: HUL introduces wide variety of products in different segments at different price points. HUL analyses its strategy to improve its foothold in the processed foods category which is largely unoccupied. HUL Strengths: The company has variety of products in each category giving wide array of choice to customers. Robust Distribution Network covering over 3400 distributors and 16 million outlets. The Company enjoys many reputed brands and created a well reputed brand image in the customers mind through advertisement. Well developed quality management. The company has highly capable and well developed RD resources. HUL Weakness HUL not able to compete effectively with local competitor in the rural market: The Companys product mostly target middle class and lower middle class population. So the upper middle class population terms the companys product as a cheap product with low quality HUL is over dependent on Indian market and depends on it for majority of revenue generation. This makes the company subject to changes in weather, political and economic conditions and also makes it vulnerable to potential risks arising in India.

Criminology Essays Crime Deprivation Strain

Criminology Essays Crime Deprivation Strain Crime Deprivation Strain Since the dawn of human civilisation, we have wondered about why certain people act in certain ways. We all carry in our minds images of the deviant and where these deviant minded people operate and live. With regard to the relationship with crime and deprivation, broken windows theory, strain theory, relative deprivation theory and concentric theory all explore how the two variables contrast with one another and to what extent the two are linked. ‘Neutralization’ theory (Walters, 2003) explains that the deviant was helplessly ‘pushed’ into the behavior of deviance and that under the same circumstances; any other person would resort to the same actions. Criminals who ‘choose’ the deviant career in the most deprived areas defend their actions by suggesting that there is no future, jobs, prosperity and no opportunity for a bright future, but of course as we all know, poverty is no excuse for a crime to be committed. People who live in the most deprived areas realize that they have no hope to advance in society (Walters, 2003). Merton’s ‘strain’ theory can be directly connected with this theory as his ‘strain’ theory explains that by the time the lower classes reached the mode of rebellion (least legitimate opportunities for achievement) they have completely rejected the story that everybody can achieve success and have loomed into the state of frustration an d anger (Walters, 2003). According to a study by Houchin, a quarter of all inmates in Scotland’s jails come from just 53 council wards, most of which are in poorer areas of Glasgow (McNeil, 2005).It is very clear that in this particular study ‘social deprivation’ could well be a factor in these offences. According to Houchin, being in prison is just another element of social exclusion, the same as having bad housing, getting poor educational opportunities and having bad health. The study can be concluded along with the ‘Neutralization’ theory that all of the prisoners ended up in prison due to a lack of opportunities. ‘Strain’ theory (Merton 1939) attempts to explain why deprivation and crime is or not linked. The theory assumes fairly uniform economic success aspiration across social class and the theory attempts to explain why crime is concentrated among the lower classes that have the least legitimate opportunities for achievement. The lower classes are the most vulnerable to this pressure, or strain, and will maintain their unfulfilled economic aspirations in spite of frustration and failure. â€Å"There has always been a link between deprivation and crime, but we need to be very careful and recognize it is a very complex issue.† (Houchin, 2005). Merton suggested that by the time people reach the mode of rebellion, they have completely rejected the story that everybody can achieve success and have loomed into the rebellious state. They neither trust the valued cultural ends or the legitimate societal means used to reach success. According to Merton’s final mode theor y, ritualism, people realise that they have no real opportunity to advance in society and accept the little relevance that they have. It is in this mode that people concentrate on retaining what little they possibly gained or still have in place of concentrating on a higher yield of success (Merton, 1939). Get help with your essay from our expert essay writers According to Cohen’s view of the ‘strain’ theory he points out that except for the category of rebellion, Merton’s strain theory is incapable of explaining purposeless crime, just for the ‘fun’ of it (Walters, 2003). Losers in the competition for status experience strong feelings of frustration of deprivation. Most of them, accept their fate, but a significant number turn to crime. For Cohen as opposed to Merton, the working class and qualitatively similar middle class are more or less, incapable of revising their aspiration downwards. Shaw and McKay devised the ‘Concentric Zones’ theory. Shaw and McKay argued that any city (Canterbury for example) could be divided into various concentric zones emanating from the centre of the city. The concentric zone can be visually (mentally) pictured as rings as an archery target with the central arch key zone 1 and each successive ring being named successfully. The middle zone (zone 1) is the central business district in any city. The next is the inner city (zone 2) and zone 3 is the working class housing, zone 4 being the middle class (suburbs) and zone 5 being the city fringe (rural, semi-rural areas) inhabited by the rich. In examining crime rates in relation to each zone, Shaw and McKay found that one zone in particular (zone 2) exhibited higher rates of crime than any other zone. This zone had a consistently higher rate of crime than any other zone, regardless of which immigrant group dominated the cultural life of the area. This led Shaw and McKay to argue t hat the high crime rates were not a consequence of the behaviour of any one particular ethnic group. Rather, they argued that something about the fact of living in such a zone was the root cause of the high levels of crime. Zone 2 can be regarded as the zone with high ‘deprivation’ levels with a higher rate of crime than other zones. Zone 2 is known as the ‘transitional’ zone which is made up of abandoned buildings, factories and deteriorated housing along with high rates of recent immigration groups (eastern European, and Muslim background). It is interesting to note here that zone 2 having a high deprivation level attracting a high crime rate (a zone with very few opportunities). The ‘concentric’ zone theory appears to give an insight into the fact that deprivation and crime is linked very closely with regards to zone 2, which shows a high level of poverty. The concentric zone theory shows quite clearly that the transitional zone (zone 2) shows a high level of deprivation which shows a high level of crime. However the ‘Residential’ zone shows, according to Shaw and McKay, has low levels of deprivation and crime. We can see that the ‘concentricà ¢â‚¬â„¢ theory shows a link between crime and deprivation where the transitional zone in comparison to other zones is concerned. ‘Relative deprivation’ theory explores the negative feelings people feel when they compare their positions to those more financially richer than their self. According to this theory, social movements arise when people feel deprived of what they perceive as their ‘fair share’ and similarly, individuals engage in deviant behaviours when their means do not match cultural goals (Merton, 1938). Feelings of deprivation come from a comparison to themselves the more ‘richer’ persons in question. This differentiates relative deprivation from objective deprivation, a condition that applies to all people with fewest opportunities (lowest income, the least education). Relative deprivation is unlikely to change as long as humans are better off than others. Source; Northern Ireland Multiple Deprivation Measure 2006, (www.statistics.gov.uk/neighbourhood.asl) The graph above shows a broadly ‘linear’ core to the relationship with one or two values that do not correspond well with the general pattern of increasing deprivation matched by increasing levels of street crime. The relationship used is the link between deprivation and street crime in London, using all London boroughs as the units for which values of both crime and deprivation have been obtained. The data has been obtained from the government’s neighborhood statistics website. We can clearly see from this graph that there is a strong relationship between crime and deprivation. Borough Deprivation scores Robbery City of London 15.99 8.8 Barking and Dagenham 37.85 4.7 Barnet 16.63 3.1 Bexley 16.97 1.9 Brent 33.53 7.7 Bromley 12.64 2.3 Camden 36.56 9.7 Croydon 21.04 4.6 Ealing 26.78 4.9 Enfield 26.79 4.3 Greenwich 37.87 2.2 Hackney 57.26 11.4 Hammersmith and Fulham 31.57 5.6 Haringey 42.3 10.5 Harrow 16.03 2.6 Havering 16.62 1.7 Hillington 18.3 1.9 Hounslow 25.76 3.4 Islington 45.27 8.6 Kensington and Chelsea 20.7 5.5 Kingston upon Thames 9.83 1.6 Lambeth 38.29 17.2 Lewisham 36.79 6.3 Merton 18.37 2.1 Redbridge 56.18 8.9 Richmond upon Thames 21.92 3.9 Southwark 7.5 1.2 Sutton 44.54 9.2 Tower Hamlets 64.72 17.3 Source; Northern Ireland Multiple Deprivation Measure 2006, (www.statistics.gov.uk/neighbourhood.asl) As we can see from the table above showing deprivation score figures, Tower Hamlets and Hackney particularly, being well known for a crime hot-spot scored a very high deprivation score as well as scoring a very high robbery type crime score. There does appear to be a strong relationship showing boroughs with high deprivation scores with high robbery score figures. Judging from the table above we can assume that high deprivation levels attract crime, but attracting a ‘certain ‘type’ of crime is more the accurate way of explaining how crime and deprivation is linked as you will see below in the following tables. However, it is interesting to note that Lambeth gained a score of 38.29 attracted a crime score of 17.2, reasonably the same as Tower hamlets although with half the deprivation score. As previously discussed, not all types of crime are attracted to one area but there does seem to be a relationship between crime and deprivation for the majority of the boroughs in the above table and graph. Source; Northern Ireland Multiple Deprivation Measure 2006, (www.statistics.gov.uk/neighbourhood.asl) As you can see from the graph above, the crime ‘assault’, is more common in deprived areas whilst burglaries are more or less equally common in all areas whether be the most or least deprived areas. It appears that areas with high deprivation levels attract assault type crimes more so than burglaries. As you can see from the graph the number of reported assaults decreases when compared with ‘less’ deprived areas with burglary becoming slightly more common in the most least deprived area. The likelihood of assault increases steadily with the areas level of deprivation. Thus, the rate of recorded assault in the most deprived tenth of wards is, at 30 per 1000 populations, twice the average rate and five times the rate in the least deprived tenth (Walters, 2003). However, there are other forms of crime where the link with deprivation is much weaker. Although it is true that the burglary rate in the most deprived tenth of local areas is, at 10 burglaries per 1000 population, some what above average, for all other levels of deprivation, the rate fluctuates between 6 and 8 per 1000( National Statistics, 2007). As far as there being a link between crime and deprivation is concerned, deprivation does attract certain types of crime (assault) but not all crime only exists in areas with high deprivation levels, and even the least deprived areas (as the graph dictates) attracts more burglary than assault. Source; Northern Ireland Multiple Deprivation Measure 2006, (www.statistics.gov.uk/neighbourhood.asl) As you can see from the graph above there is a strong relationship between the state of the local outdoor physical environment and the level of deprivation. However, the relationship between housing quality and deprivation is much weaker. Also, it would appear from the above graphical results that over half of areas with the worst physical environment are in the most deprived of all local areas. The theory known as the ‘Broken Windows’ theory, which argues that small indicators of neglect, such as broken windows promote a feeling that an area is in a state of decay. Anticipating decay, people likewise fail to maintain their own properties. The theory suggests that abandonment causes crime, rather than crime causing abandonment. â€Å"If a window is broken and left un-repaired, people walking by will conclude that no one cares and no one is in charge†. (Murray, L. 2007). According to Murray, the ‘Broken-Windows’ theory promotes an explanation towards w hy such areas in dense urban cities, such as the example taken from above, attract and sustain crime in particular excluded areas. The ‘Broken-Windows’ theory (Matza, 1969) appears to be proven to be accurate, in relation to the results from the above graph when looking at the condition of the physical environment in comparison to the housing quality (broken windows). From looking at the graph above it clearly shows that the higher the housing quality the lower the deprivation levels are, which coincides with the ‘Broken Windows’ theory (Matza, 1969). Where deprivation is evident, crime is sure to follow suit. â€Å"Deviance varies systematically by physical and geographical location. Where located residentially determines the likelihood that that person will commit deviances and criminal behaviour.† (Matza, 1969). In relation to the quote, deviant behaviour varies upon the physical and geographical location. Where high levels of deprivation and poor physical environment is present, deviant behaviour is sure to follow as no authority nor order is in place to stop such deviant act ivity, and so, crime occurs in the more deprived areas, which is proven to be so in the above graph. Source; Northern Ireland Multiple Deprivation Measure 2006, (www.statistics.gov.uk/neighbourhood.asl) As the title of the graph above states, the graph above shows that over half of areas with the worst physical environment are in the most deprived of the local areas. The ‘broken windows’ theory can be directly related to the graph above, a sit gives a relatively clear view on the fact that areas with the worst physical environment are in the most deprived of all local areas. The three graphs clearly show a strong link between deprivation and its tendency to attracting crime. In conclusion, it is quite possible to say that there is a ‘form’ of link between crime and deprivation. Deprived areas are ‘deprived’ of opportunities and aspirations to achieve educational and economical success. This creates deviant behavior to occur, thus creating crime in deprived areas. Although there is a link between the two variables it is important to note that with deprived areas the people are deprived of the chance to succeed in life. Strain causes people to be deviant because of this limited chance of success and in turn Neutralization theory was born to explain the fact that these deviant people have no other choice but to commit such deviant acts as there is no other option. To combat such limited opportunities more jobs and better health and educational standards are to be made available to the members of society who live within these areas. This in theory limits the excuses for crimes to be committed in deprived areas. There is a link betwe en crime and deprivation, however as discussed, not all crimes are committed in these areas. The debate about the possible link between crime and deprivation is one that has been rumbling for many years and will continue to do so.